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The topic of controlling is neglected in many start-up companies, although consistent alignment of the company with a controlling system can be a decisive competitive advantage. Due to the special characteristics of start-up companies (compared to established companies), classic controlling instruments and controlling strategies cannot be applied 1:1. Instead, a specific controlling system is needed that is oriented to the special features and individual needs of start-up companies. The purpose of this article is to outline a pragmatic and practice-oriented controlling system for start-up companies.